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WILD BELLE
Branding, Typography
Wild Belle is an American band consisting of several genres including; psychedelic pop, reggae, jazz, and rock. The band is composed of two siblings with an indie style.
The goal of this project was to re-work and strengthen the brand voice of Wild Belle to better represent their unique style in both music and fashion. The use of the drip forms in the abstract logo represents the fluctuation of the swing of jazz but also shows the constant rhythm of reggae. The abstract triangle serves as a guitar pick. In order to represent the variety of genres, the album cover uses various abstract shapes and marks.
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